Company Overview

Sarana Metal Group has been a leading company in the steel and iron trading industry for over 30 years. We provide high-quality products and services to meet the needs of consumers across Indonesia. Over time, we have expanded and diversified into various other industries, including restaurants, property, lubricant distribution, insurance, and more.

Currently, we oversee more than 10 subsidiary companies, aiming to fulfill consumer needs both locally and nationally. Sarana Metal Group is committed to continuous growth and sustainability, creating added value for all the company’s stakeholders.

About Us

Founded in 1992 by Mr. Hadi Soemarsono as PT Sarana Metal Indah, the company has now grown into Sarana Metal Group. Over time, our product offerings have diversified beyond iron and steel materials.

With over 25 years of experience as a trusted supplier of high-quality and reliable steel materials, we have gained the confidence to expand our business into other sectors.

As Sarana Metal Group, we are committed to becoming a leading holding company with a strong dedication to the quality of all products we offer.

STARTED WITH A VISION, BUILT WITH HARD WORK

Our History


1992

The pioneer establishment of PT Sarana Metal Indah in East Tenggilis, Surabaya

2001

PT Sarana Dekindo Utama was founded, specialized in roof and deck trading

2005

PT Sarana Putra Metal started its operation focusing on steel trading.

2006

PT Sarana Indo Mandiri started on the basis of steel trading.

2007

PT Sarana Mandiritama Sejahtera started its operation focusing on steel trading.

2007

PT Sarana Lubritama Semesta was founded, specialized in engine lubrication

2008

Start of the developer and real estate business with PT Edsuko Cipta Prima

2009

Warehouse establishment on Bypass Krian KM 28.

2010

PT Sarana Anugerahtama Metal started on the basis of steel trading.

2012

PT Sarana Anugerahtama Lestari was founded, working on steel trading

2013

Swissbel Rainforest Hotel was presented at Sunset Road Kuta, Bali

2014

PT Sarana Suksestama Sejahtera started its operation focusing in steel trading.

2015

PT Sarana Anugerahtama Sejahtera was founded, specialized in steel trading.

2016

Warehouse expansion on Bypass Krian KM28.

2016

PT Sarana Metal Jayatama started its operation focusing on steel trading.

2018

Urban 18 was founded, evolving into a collaborated coworking and cafe environment.

2019

PT Sarana Metal Indotama started its operation focusing on metal procurement.

2021

PT Sarana Transportasi Indotama started its operation focusing on trucking and logistic.

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